Evolution of Organic brings us the story of organic agriculture, told by those who built the movement. A motley crew of back-to-the-landers, spiritual seekers and farmers’ sons and daughters rejected chemical industrial farming and set out to explore organic alternatives. It’s a heartfelt journey of change – from a small band of rebels to a cultural transformation in the way we grow and eat food. By now organic has gone mainstream – split into an industry oriented toward bringing organic to all people, and a movement that has realized a vision of sustainable agriculture. As interviewee Kelly Mulville says, “Creating health in the soil creates health in the ecosystem creates health in the atmosphere – and it all cycles around.”
Evolution of Organic is not just a history, but looks to exciting and important futures:
- The next generation who are broadening organic into no-till; food justice; Latino growers; eco-fashion and online markets; even raising salmon in flooded rice fields
- Carbon farming as a solution to climate change, taking carbon dioxide out of the air and putting it in the ground where it belongs – “the best news on the planet”
- What lies “beyond organic,” from soil microbiology as the new frontier, to visions of a regenerative agriculture that restores everything from the ecosphere to the human spirit
Evolution of Organic is a new film from Mark Kitchell, maker of Berkeley in the Sixties, which was nominated for an Academy Award, won other top honors and has become a well-loved classic; and A Fierce Green Fire, a big-picture exploration of environmental activism that aired on American Masters on Earth Day 2014.
Legendary editor Robert Dalva has agreed to edit the fine-cut. His credits include The Black Stallion, Jumanji, Captain America, Jurassic Park III, and numerous indie features and docs including the amazing television cutdown of A Fierce Green Fire.
Evolution of Organic made it to rough-cut in May of 2016. At 77 minutes it’s taut, feeling far along and getting good reviews. Now we’re bringing the film home, shooting final interviews and editing a fine-cut this fall of 2016. Hopes are to premiere at Sundance Film Fest in January of 2017!
Our new crowdfunding campaign launches September 15th on Barnraiser. They come from the food & ag world, are founded by Eileen Chiarello, wife of chef Michael. This is their first film and we’re all excited. The Barnraiser campaign has two aims: 1) To fund the finishing phase; and 2) To share, reach out, and help build a following for launch next year. We need that social media push from friends and followers!